K-Swiss South Africa have gone really big and  put their money where their mouth is to show why they are the No 1 Triathlon Brand in the country. Not only are they content in controlling the multisport market, but they have embarked on a massive campaign to attract the road running segment as well. Seen by many as a small brand just 2yrs ago when they launched into SA, K-swiss have convincingly being winning over the market with the very best in running shoe technology… 

This is a massive boost for the brand that will propel into the limelight at SA’s two biggest triathlon events 

-Swiss announces partnership with World Endurance South Africa - 

World Endurance South Africa and K-Swiss South Africa are delighted to announce a partnership bringing together two of the world’s most prominent sporting brands.

K-Swiss South Africa has signed a deal with World Endurance South Africa that includes both the Spec-Savers Ironman 70.3 South Africa in January and the Spec-Savers Ironman South Africa in April 2012. 

K-Swiss will be the official footwear and clothing partner for both events in South Africa providing world class clothing and footwear for race officials, volunteers and athletes.

This is in line with the brand’s global strategy of taking ownership of the global triathlon market, creating a platform from where the brand can communicate to the consumer through great products and performance clothing.

K-Swiss is excited at the prospect of working with World Endurance South Africa and look forward to a prosperous and long lasting relationship.

K-Swiss currently co-sponsors 40 Ironman races around the world.

Exciting prospect

World Endurance South Africa has carved a niche in the South African triathlon market by successfully staging the world class events, the Spec-Savers Ironman South Africa in Port Elizabeth and the Spec-Savers Ironman 70.3 South Africa in East London. These events are today prominent fixtures in each respective global series and the company is therefore excited at the prospect of a dynamic partnership with one of the world’s most pre-eminent triathlon clothing brands.

The partnership will go a long way to ensuring that the quality of the events are matched by the quality of the products available to athletes and the standard set by the race officials sporting the K-Swiss brand.

K-Swiss Triathletes were in action this past weekend at Race no 2 of the BSG Tri Series. Racing in the K-Ruuz (Africa’s fastest racing shoe) Rosalyn laurens blazed to a 2^nd place in the Elite Ladies Section whilst Rudolf Naude and Henri Schoeman placed 3^rd and 4^th respectively in the Men’s Elite Section. K-Swiss are very much at the forefront of sponsorship in Triathlon in SA. Athletes are recongnising the brand as a major force in running footwear in this country… The K-Swiss Team will be racing this coming weekend in Potchefstroom at round no 3 of the national TRI SERIES.

Team Future Life co-sponsored by K-SWISS kicked off the summer season officially on Sunday in wet conditions up at Roodeplaat Dam Pretoria. In the stunning new green apparel…. the GREEN DREAM TEAM created a big stir with Henri Schoeman coming out of the water in 1^st place . Glen Gore, Rudolf Naude and Pieter vd Mescht were all in the front pack of elite swimmers as they exited the water heading for their bikes. A frantic pace on the bike and then run leg saw Rudolf coming home in 4^th, Henri 6^th, Pieter 8^th and Glen 10^th to round out 4 of the top 10placings for elites all competing for the K-Swiss shoe brand.The season carries on this coming weekend with another race up at Haartebeesport Dam on Sunday and then Potchefstroom Dam on October 16^th. 

The team is looking to build on this start with many more races to come over all distance in the next few weeks and months. K-Swiss had its 1^st win last weekend with Glen Gore taking the D-Day International Half Ironman Event held in Maurtius last Saturday

Glen Gore blazed to a win at the D-Day Half Ironman Event held in Maurtius over the weekend. Gore exited the water in 1st spot over the 1.9km swim course to head onto the brutal and tough 95km bike leg on the isle of Maurice. He dropped 2 places on the bike to come off the bike in 3rd spot some way behind the Frenchman who had a healthy lead heading out onto the 21km run. Gore managed to take 2nd spot within 5km of the run start and then proceeded to run down his opponent in the super fast K-Ruuz Racing shoes to take the lead by 12km, eventually winning by well over 9 minutes in the end. A great start to the season for the K-Swiss athlete.

 K-RUUZ STORM TO IM WORLD RECORD

K-Swiss Athlete, Andreas Raelert broke the World Ironman Record just seven days after fellow K-Swiss Athlete Marino Vanhoenacker broke the previous world mark. Raelert stormed to victory in his K-Ruuz over in Roth stopping the clocks at an amazing 7:41:33. He ran an incredible 2:40 marathon in his k-ruuz racing shoes after the 3.8km swim and 180km bike. That is an average of 3:45 per km.The Raelert brothers will be heading for KONA in October armed with their K-RUUZ and the $1 Million Dollar Bonus K-Swiss have put up if either of them win the World Crown 

K-Swiss…………………………AWESOME ATHLETES……………………..AWESOME PRODUCT